Masood Alam to release his first album 'Mohabbat-Naama' on October 16.

The nine-track collection explores love, longing, heartbreak, and making up.

KARACHI:Music producer, composer, songwriter and vocalist Masood Alam is set to launch his first album, Mohabbat-Naama, at a pre-release event at the Pakistan American Cultural Centre (PACC) on October 16.

After over 15 years of creating music for Pakistan's advertising and commercial industry, Alam is stepping into the spotlight with a collection of nine songs that show different stages of love, from attraction and longing to heartbreak, making up, and the chance of falling in love again.

According to the reporter's story, the event will show all nine songs and their music videos, along with a talk about the album's creative journey and behind-the-scenes clips.

Featured singers Neha Khan and Zoya Raza will join Alam for interviews and a question-and-answer session with the media.

Alam has spent more than 15 years working behind the scenes in Pakistan's commercial music industry, teaming up with directors like Ahsan Rahim, Mukhtar Zaidi, Nabeel Qureshi, Sibtain Shabbir, Raheel Faridi, and Jibran Baig. His work also involved advertising agencies such as Adcom, Ogilvy, Synergy, and Stimulus.

His artist collaborations include Atif Aslam, Hadiqa Kiani, and Natasha Baig.

With Mohabbat-Naama, Alam is moving from making music for commercial projects to presenting a collection under his own artistic identity. The album's nine songs bring together themes of romance, emotional ups and downs, and making peace, showing the different paths a relationship can take.

The October 16 event will give the media a chance to hear the whole album before it comes out and to learn more about the creative work behind Alam's first project.

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